What this is
A 9-week personalized program to help you market your brand - digital first
Who this is for
Entrepreneurs. Career Pivots. Authors. CEOs. Thought Leaders. Business Owners.
How this works
- You'll work one-on-one with me for 9 sessions over a 12-week period
- All session are held via Zoom or phone. In-person may be arranged at a premium rate.
- Each week we'll focus on a different step of the digital branding process.
- You'll get workbooks and homework to complete between each session.
- All sessions are booked and scheduled in advance.
Why you need this
- no matter who you are - product, service or person - today you are a brand.
- the first impression you make may very well be online.
- a digital-first approach in your branding and marketing ensures absolute clarity and forces you to have a strategy and a clear brand message.
- there is no room for winging it!
- that clarity and strategy is key to building your brand and growing your business!
What you get
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one-on-one customized sessions with Joanne
nine 60-minute sessions on the phone or Zoom with your brand as the focus
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the basics of building your brand - digital first
each one-on-one session takes you step-by-step from assessing where you are online, getting your brand message straight to creating a social media and content strategy
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weekly assignments
each week you will get homework to move you along in the process
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access to my Demystifying Digital Library
workbooks and resources to assist you in your process are included
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a non-traditional approach
my past corporate experience working for giants including CBS and Time Warner combined with my years as a solopreneur and my experience teaching marketing to graduate students at NYU offer my clients a unique perspective. I bring knowledge, expertise, a vast network and my intuition into every session.
The two biggest reasons that brands fail is not having a clear brand story and not having a strategy