What this is

A 9-week personalized program to help you market your brand - digital first 

Who this is for

Entrepreneurs. Career Pivots. Authors. CEOs. Thought Leaders. Business Owners.

How this works

  • You'll work one-on-one with me for 9 sessions over a 12-week period
  • All session are held via Zoom or phone. In-person may be arranged at a premium rate.
  • Each week we'll focus on a different step of the digital branding process.
  • You'll get workbooks and homework to complete between each session.
  • All sessions are booked and scheduled in advance.

Why you need this

  • no matter who you are - product, service or person - today you are a brand.
  • the first impression you make may very well be online.
  • a digital-first approach in your branding and marketing ensures absolute clarity and forces you to have a strategy and a clear brand message.
  • there is no room for winging it!
  • that clarity and strategy is key to building your brand and growing your business!

What you get

  • one-on-one customized sessions with Joanne

    nine 60-minute sessions on the phone or Zoom with your brand as the focus

  • the basics of building your brand - digital first

    each one-on-one session takes you step-by-step from assessing where you are online, getting your brand message straight to creating a social media and content strategy

  • weekly assignments

    each week you will get homework to move you along in the process

  • access to my Demystifying Digital Library

    workbooks and resources to assist you in your process are included

  • a non-traditional approach

    my past corporate experience working for giants including CBS and Time Warner combined with my years as a solopreneur and my experience teaching marketing to graduate students at NYU offer my clients a unique perspective. I bring knowledge, expertise, a vast network and my intuition into every session.

The two biggest reasons that brands fail is not having a clear brand story and not having a strategy

If you're serious about building your business  and ready and willing to invest in your brand - this is for you!