If I ignored your invitation to connect on LinkedIn there is a reason. It’s not because I was sitting on this dock intoxicated by this sunset, although that would be plausible. The reason is - you gave me no reason to accept. As simple as … [Read more]
Not Business As Usual
Tuesday, April 16, 2013 and it is not business as usual. Nor should it be. I don’t want to see your cheery tweet about the recap to the Fashion for PAWS runway show or the agony and ecstasy of book reviews. I am not interested in your … [Read more]
A Simple Tool Guaranteed To Get You Noticed
It's noisy out there. Everyone wants to be noticed. Yet so many ignore this simple and easy tool that I guarantee will set you apart.It does not involve jumping off the high dive in some silly reality show. It's not running through Central Park … [Read more]
Authenticity: Ain’t Nothing Like The Real Thing
I follow a lot of people on social media networks. I've learned from many of them. When presented the opportunity I'll try to hear them speak live.Which poses problems. Sometimes when I see them living and breathing in front of me I fall more in … [Read more]
When It Feels Like Stalking
They call it remarketing. Some call it retargeting. My own experience is it feels a lot like stalking. Which is what makes it creepy. This is what I'm talking about. Say you are window shopping on the web. It's a fun pastime. Something you … [Read more]
A Lesson In Branding
I’m all for changing things up. Renovation. Reinvention. Redress. Redo. Rebrand. Whether it’s an individual or an organization it’s a good thing to do when things aren’t working or when things get stale.But it can also be a dangerous path. Especially … [Read more]
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