joanne tombrakos

What We Can Learn About Predictive Analytics From The Blizzard That Wasn’t

We are drowning in data. According to Nate Silver we now produce every day, three times per second, the equivalent of the amount of data that the Library of Congress has in its entire print collection. That’s a lot of data! And it’s only … [Read more]

How To Choose Your Social Networks

I live in a city where on any given night there are hundreds, if not thousands of cocktail parties I could attend. But even if I had the desire and the invitations to go to every single one, it would be physically … [Read more]

8 Ways You Can Create More Time In 2015

I get a little crazy when I hear people tell me they don’t have time to do something. That something might be starting a blog, taking a yoga class, starting a second business part-time or cleaning up their digital profile so they can look … [Read more]

9 Discoveries I Made In 2014 That Make Me Want To Dance

I've learned, that while not discounting those big AHA life altering moments, it is in often in those smaller discoveries that I find my world enhanced. When I uncover that new tool, idea, product or person that has me smiling because of the impact … [Read more]

Six Digital Marketing Lessons I Learned Selling Country Music Radio

I had only been in the radio business six months when the new owners of WXTU decided to flip the format to country music. The first song they played was Waylon Jennings, “Are You Ready For The Country.” I don’t remember much else about that day, … [Read more]

The First Thing You Need To Do To Improve Your Digital Profile

Improving your online digital profile is not as complicated as most people think it is. In fact, it starts with this very simple exercise I offer in my YOUR DIGITAL YOU course. I ask people to Google their name. I … [Read more]