Joanne Tombrakos

Blurred Lines

Someone asked me the other day to clarify who I consulted with. He wanted to know if I worked with individuals or organizations. I said yes. I don’t think he was happy with the answer. I understand that. Within the traditional corporate structure – which is where he works – we are not interested in […]

The Way It Was

There I was. Mingling at an event hosted by Claudia Chan trying not to think about how much my feet were hurting after being in my heels all day, when someone heard me say I used to work for CBS Radio and wanted to know where. Within minutes after discovering she was at WODS in Boston when I was […]

What Can Happen To You In My Voicemail

I have a friend who refuses to text. She’s not much for email communication either. Her Facebook profile is just that. A profile. Not much interaction. So except for the rare times we see each other I don’t know much about what goes on in her life.This poses a couple of problems. The voice mail she […]

When They Don’t Get It And You Do

Earlier this week I was checking my Google Analytics and noticed more traffic than usual to my site. I clicked the links to discover that a blog I wrote on what to do if you get a pink slip that also appeared on The Huffington Post had been repurposed for The Sydney Morning Herald, The Brisbane […]

Selling Is Sleazy – Or Is It?

You say sell and people think sleazy. They picture Willy Loman in Death of a Salesman or Herb Tarlek of WKRP in Cincinnati. They remember Alec Baldwin’s classic performance in GlenGarry Glen Ross. They think used car salesmen in plaid pants and a mismatched tie attempting to sell them a lemon. And if they are […]

How To Lose A Customer 101

It’s much easier to lose a customer than keep one that already exists. Keeping one involves investing in good customer service. It requires the intersection of technology with humans – trained to and able to think and help a customer in need. It means you understand that today – even if your product is really […]