For many years I had the habit of being so anxious to see how things were going to end in whatever novel I was reading that I would skip to the last pages to find out. I’d like to say it got in the way of my enjoyment of the story line but it didn’t. […]
Where Too Many Pitches Fail
I’ve lost track of the number of pitches I have sat through in the last few weeks. It’s that time of year. Finals. And when you teach marketing and real-world classes every final is a pitch. I’ve heard new business ideas pitched. I’ve heard new product lines for existing businesses pitched. I’ve heard campaign pitches for brands. […]
How to Get a Job in an Age of Uncertainty
I get questions every day from current and former students about finding a job. Lately, I’ve seen an increased frustration whether they’ve just graduated or are about to graduate. They are not alone. These are uncertain times. While I’ve lived long enough to know that there is little certainty in life, there’s no doubt I […]
When Optimism is a Struggle: 7 Tools to Balance Anger with Action
This week I was discussing the attributes that apply to the personality profile of a design thinker in one of my NYU classes. When I got to optimistic I found myself taking a long pause. Here I was standing in front of a room of the best and the brightest of our future leaders. I want them […]
If Perspective Is What You’re After, You Have To Break Out Of Your Social Media Bubble
Over the holidays, I got an email from a student who had taken my Social Media and the Brand course in the Fall. Because social media intersects every aspect of our lives as marketers and individuals and the norms change on a daily basis, it’s a class that lends itself to vibrant discussion. This student […]
The Art of Letting Go: From Throw Pillows to New Beginnings in 2025
When my cousin came to see my new apartment this Fall I wanted her opinion on how I had arranged things in my new space. Our shared Greek roots combined with both being raised in New York assured me I would get an honest opinion which is what I wanted. Or so I thought. It turned out to be a lesson in letting go of what no longer served me.
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