Agile is a big word these days. It’s used alot in marketing circles. One must be agile to keep up with the pace of things. Be able to course correct in real time. Take advantage of breaking news and use it newsjack our way to earned media. Reappropriate a budget on a moment’s notice.In other […]
The Lengths Some Folks Will Go To – Day 26
Last Sunday Twitter was a flutter over Chipotle’s tweets. Something had gone awry – as if someone had hacked into their account or a disgruntled employee had caused the feed to go “loco.” Chipotle has been celebrating their 20th Anniversary so there was speculation it could be part of a promotional stunt. But the company […]
The 10 Things I Have NOT Done These Last Five Years – Day 25
There are a lot of things I have done these last five years. But there are also a lot I have not done. For instance: 1- I have never read a Harry Potter book nor cared to.2- I have never seen an episode of Dexter or Game of Thrones nor cared to.3- I have not been […]
Where The Cool Stuff Is Created – Day 24
The really cool stuff, the ideas and innovations that are changing our lives are not being created in the big corporate offices. Apple’s roots were in somebody’s parents’ garage. Facebook was created by a couple of college students. Twitter is reportedly the result of a brainstorming session by a podcasting company. Instagram, Pinterest and Vine […]
My Obsession With Time – Day 23
I’ve been obsessed with the subject of time. More so than usual but not necessarily news for those who know I wrote an entire book on the subject last year. Acutely aware of my own mortality.Humbled by all I’ve managed to fit in the last five years and how fast it went.Worried that the next five will […]
Will This Stand The Test Of Time? – Day 22
There are literally 838,000,000 search results when you Google “how to write a great blog” – at least as of this morning. One question that many of them will tell you to ask yourself is this –Will this stand the test of time?On the one hand I like the idea of taking a moment to […]
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