I’ve lost track of the number of pitches I have sat through in the last few weeks. It’s that time of year. Finals. And when you teach marketing and real-world classes every final is a pitch. I’ve heard new business ideas pitched. I’ve heard new product lines for existing businesses pitched. I’ve heard campaign pitches for brands. […]
How to Get a Job in an Age of Uncertainty
I get questions every day from current and former students about finding a job. Lately, I’ve seen an increased frustration whether they’ve just graduated or are about to graduate. They are not alone. These are uncertain times. While I’ve lived long enough to know that there is little certainty in life, there’s no doubt I […]
Homework. It Doesn’t Stop When You Graduate. Here’s Why.
As someone who has spent her career in media and marketing and now as an educator, the homework has never stopped. Whether it’s researching a new client or doing a deep dive into the next trend on TikTok, homework is and has always been part of the day job. This is why it never ceases […]
The Only Real Constant Is Change
When I was interviewed for my first job in media my soon-to-be new boss asked me how I felt about change. My response was easy. I loved it. That was why I was sitting in his office. I was looking for change. I wanted a new direction. I hadn’t been in the workforce for very […]
The Power In Pausing
a lesson from my mother we could all use now My mother was an old-school creative. Her creativity was at its best as a baker and in the clothes she sewed by hand. My brother and I would often tease her that if she had been born in today’s world she would have been one of those […]
Advice On What To Do If (Or When) You Get Fired From Someone Who’s Been There
Laid off. Downsized out of your job. Fired. Call it what you like, it’s all the same thing. One day you have a job and a paycheck to go with it and the next day the alarm goes off at 6 AM and you have nowhere to go. I’ve been there. More than once. The […]
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