I’ve been a fan of Scott Galloway and his company L2 Digital for awhile. The business intelligence they offer and the artful way in which they deliver that content is one of many reasons I rarely miss an episode of Winners and Losers in a Digital … [Read more]
To Share Or Not To Share: What I Learned About Social Media During Decision 2016
In March of 2016 I got a private Facebook message from a former colleague. He suggested that posting anything about politics or religion on social media might not bode well for my business. The closest I’ve ever gotten to posting about religion … [Read more]
Why We Need To Think Beyond The Template
One of my NYU students asked if there was a template for their midterm presentation. Their assignment is to present themselves as a brand to the class. I said no. They’re marketing students and one of the ways they will be evaluated in my … [Read more]
Five Truths About Personal Branding No One Wants To Tell You
There’s no question in my mind that the renewed attention to our personal brands has everything to do with digital technology. The fact that both our high points and our missteps can now be preserved for eternity on an Internet that has … [Read more]
Why You Don’t Need A Personal Brand
You don’t need a personal brand. Yes, I did just write that. Me, who among other talents and skills, include personal branding expert in their portfolio. And I’m serious. You don’t need one. For one simple reason. You already have one. … [Read more]
Why You Need To Care For Your Personal Brand Like You Do Your Houseplants
I got a message the other day from someone who told me they had no personal brand. It wasn’t quite true. We all have a personal brand. They happened to have one that was suffering from neglect. They had been in the same position at the same … [Read more]
- « Previous Page
- 1
- …
- 18
- 19
- 20
- 21
- 22
- …
- 119
- Next Page »
