It’s happening every day. Whether it’s your personal brand or your business brand you’re leaving a trail of digital breadcrumbs that are making statements about who you are – or who you’re not. Each contributes to the story those of us on the other end are creating about you. Most of us give it little […]
What Good Salespeople Know About Personal Branding That Everyone Should
Personal Branding is not a new concept. We used to call it building a good reputation and being clear on the direction you wanted your career to go. Then the age of digital dawned and personal branding was taken to a whole new level. It’s no longer just about the real life version of […]
Why I’m Starting This Before I’m Ready
The first time it was suggested to start before you’re ready a door opened for me. Four little words in Do The Work, a brilliant book by Steve Pressfield and everything changed. I had been given permission to do. Without worrying that every little detail was perfect. To think and rethink, but not so much that […]
Why Bragging Is Good For Your Personal Brand
I keep a variety of topics I’m interested in on Google Alerts. It’s a great way to curate content to share on social media and to read articles I might otherwise never have found. Sometimes what comes up is garbage, other times pearls. Sometimes the result is the impetus for a blog, like what I […]
6 Big Misconceptions People Have About Personal Branding Online
Over lunch last week I was talking about a recent in-house corporate workshop I had done on personal branding online. As I looked up from my chicken salad, I could see the surprise on my friend’s face. He didn’t get it. He’s not entirely convinced that there is a need for paying attention to how […]
How To Choose Your Social Networks
I live in a city where on any given night there are hundreds, if not thousands of cocktail parties I could attend. But even if I had the desire and the invitations to go to every single one, it would be physically impossible. So I choose where I want to be. Sometimes […]
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