I confess I once called myself a Digital Evangelist. I had it on my LinkedIn profile and my business card. I confess this was back in the post 2008 era and before the fateful 2016 Election when not everyone was as connected as they are today, Twitter was fun and it seemed as though digital […]
What I Learned During The Facebook And Instagram Outage
A funny thing happened during the Facebook, Instagram and What’s App outage this week. We all survived. The world kept spinning. Nobody died because of it – at least not that we know of and Mark Zuckerberg’s quest for world domination was met with the harsh, cruel reality that his social kingdom was not necessary […]
7 Truths About Selling In An Omnichannel World
The topic of my talk at the Big Grow Inspire meeting was about selling when you don’t want to. So when I read the guidelines for the group I had to laugh at the specification that there was to be no selling at the meeting. I knew what Diane meant. There was to be no […]
The One Thing I Still Like About Facebook
Facebook lost its allure for me a long time ago. The 2016 Election turned it into a political cesspool, revealing sides of people I would rather not have seen. I didn’t really need the Cambridge Analytica reveal to convince me that fake news was often spread by fake accounts and bots pretending to be a […]
How Trump Is Interfering With My Writing Habit
Every day I try to write. I wake up with the intention of sitting down and focusing on one of the half dozen or so unfinished drafts I have sitting in my Scrivener queue, posts about the new Amazon store, what to know before you hire a web designer and FAQs about personal branding and […]
Why Getting Your Personal Brand Story Straight Is More Important Than Ever
When people come to me for help with social media I tell them we can’t talk about that without having a discussion on content and we can’t have a discussion on either until we make sure they’ve got their story straight. The first look I get is one of surprise, but once they understand more […]
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