Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: ME Inc. To be in business today our most important job is to be head marketer for the brand called YOU. What always […]
How Your Personal Brand Can Influence Your Business Brand
There’s a lot not to like about Facebook as a brand. I sign on for “free” so they can track every move I make and use my information to sell back to advertisers. It’s reputed that the average Facebook user makes the company $12.76 per year, $48.76 in the US. Despite all those billions […]
6 Personal Branding Tips I Learned From My Mother
These days my mother likes to start our daily phone conversations telling me how tired she is or complaining about whatever ailment she is focused on that day. While she has earned the right at 93, it’s pretty exhausting to listen to. So to redirect the conversation, I consciously think about what I can share […]
Your Social Networking Style – What It Is And Why It Matters
From the time I was a little girl I’ve always been style conscious. I loved to comb through fashion magazines and browse boutiques, sometimes searching for bargains and other times for ideas on how to put outfits together. It was the way my mama raised me. I watched how she would accessorize, mix up […]
