When I first got started selling, non-sales types would tell me they didn’t know how I could do that. Talk to strangers and get them to listen me. Earn their trust so they might buy commercials on the radio or television station I was offering at the moment. Sales, I would tell them, is not […]
The Real 5 Reasons No One Is Buying
No matter who I talk to about marketing in the digital age, the one question that inevitably is begging for an answer is how will all this “stuff” ultimately make me money. The “stuff” being the blogs, the content marketing, the YouTube Videos, the followers on FaceBook and Twitter and Pinterest or LinkedIn, the innovative Apps, […]
My 8 Rules Of Social Media Engagement
Someone asked me recently to tweet something for someone they were working with. It was a new product, one I had no hands on knowledge of. I love helping and I love spreading good stuff. Still, I said no.I had my reasons.I’m careful about what I attach my name to. It’s a reflection of who […]
Are You Choosing The Words That Will Get You Noticed?
Choosing the right words is essential to telling a good story. The right combination has the power to influence. If we do it correctly, words afford us the ability to create exactly the visual we want the receiver to have in their minds. In 7 Reasons You Need A Vibrant Digital Profile, I told you why […]
Not Just For Dummies
I confess to being a life long information junkie. Before the online world imploded with sundry sources from which to gather information, I read two newspapers a day and a stack of magazines a month. Which is probably one of the many reasons I took to the social media landscape so easily. I suddenly had […]
12 Signs You Are Not Keeping Up In The Digital Age
The easiest way to stay stagnant and make yourself less marketable is to resist change. There is no argument that there has been a lot more to resist in the last few years than I can remember in my lifetime. The speed at which technology has transformed our lives seems to have gone into overdrive. Trying […]
