Last week my Facebook feed included a picture of Bernie Sanders and a headline that he was never going to concede to Hillary with a comment that this was “interesting.” It seemed contradictory to everything I had been reading the days prior so I clicked through. The article was dated June 24 and posted July […]
How Your Personal Brand Can Influence Your Business Brand
There’s a lot not to like about Facebook as a brand. I sign on for “free” so they can track every move I make and use my information to sell back to advertisers. It’s reputed that the average Facebook user makes the company $12.76 per year, $48.76 in the US. Despite all those billions […]
What Your Digital Breadcrumb Trail Says About You
It’s happening every day. Whether it’s your personal brand or your business brand you’re leaving a trail of digital breadcrumbs that are making statements about who you are – or who you’re not. Each contributes to the story those of us on the other end are creating about you. Most of us give it little […]
The Top Ten Signs You’re Digitally Savvy
The latest research is showing we are spending half our waking hours consuming media, the growth coming from social media and mobile applications. That is a staggering statistic! But just because we’re consuming it, doesn’t mean we’re savvy to its nuances or thinking much about the digital trail of breadcrumbs we’re leaving behind us. Which […]
