The biggest news in my Facebook feed this week is Facebook. Everyone is up in arms at the discovery that Cambridge Analytica harvested data from Facebook that apparently was then used to deliberately attempt to sway the 2016 Election. People are genuinely startled that (a) Facebook is using their data and (b) data mining has […]
Eight Things I’m Keeping My Digital Marketing Eye On In 2017
Everyone is talking predictions right now. In fact when I google 2017 Marketing Predictions I get 3,890,000 results. When I google 2017 Digital Marketing Predictions the number of results shoots up to 7,570,000. And it’s only January 7. Everyone wants to look into their crystal ball, be viewed as an “expert” in their field and […]
What You Need To Know About Privacy In A Digital World
In high school my girlfriends and I had a rule. We never used the last names of people we might be talking about when in public. Our theory was that we never knew who was sitting behind us in the booth at the diner. While we were sipping our sodas and dishing that day’s dirt our […]