Joanne Tombrakos

How One Small Acknowledgment Showed Me The Guru Within

Last week I learned about Guru Purnima. As it was explained to me it is a very auspicious day in Indian culture and occurs each year on the full moon in the Hindu month of Ashadha (June-July). Gurus are the teachers in our lives. They are our sources of learning, wisdom and inspiration. Indians believe […]

Why Getting Your Personal Brand Story Straight Is More Important Than Ever

When people come to me for help with social media I tell them we can’t talk about that without having a discussion on content and we can’t have a discussion on either until we make sure they’ve got their story straight. The first look I get is one of surprise, but once they understand more […]

How To Get Me To Unsubscribe From Your Email List

My inbox is on overload. Mixed among the really important stuff like emails from clients and potential new business you’ll find alot of newsletters. Some of this I’ve chosen to subscribe to. But there’s also a lot that I never opted in for. Some are from people who profess to know who I am and […]

5 Things To Know So Your Time On Social Media Isn’t Wasted

A few weeks ago a friend of mine announced that she was going to take a break from social media. She felt it was taking too much time and energy from her day. She couldn’t see its relevancy and saw the fact that she was checking her social media feeds the minute she got up […]

What Men Don’t Do That Women Do When Pitching A Job

The other night after trying to figure out where my Via driver was, I finally crawled into the back seat of a Toyota Siena, happy to be sitting down and announced my exhaustion to anyone who would listen. The only other passenger was a young slender woman wearing a t-shirt and jeans with her hands […]