There are a lot of things I do not do enough of. I don’t exercise enough. I don’t pick up the phone enough to call my friends as much as I text or email. I don’t visit museums enough. Most importantly I don’t write and read enough. The definition of enough is nebulous – “as […]
A Message For Facebook
Dear Facebook, We’ve been friends for awhile. According to your records, since May 8, 2008. For a long time you were a lot of fun and I genuinely believed that you really were interested in working to improve my experience on your network.But then you went public and as things work in our world, needed to […]
The Story
Once upon a time there was a story.The story had a beginning, a middle and an end.It had a really great opener that hooked you in.It had interesting and complex characters you wanted to know more about.It was told around campfires, written on stone tablets, acted out on stage and printed on leaflets. It was […]
The Art Of The Make-Good
I was raised in a business where the make-good was a vehicle to cultivate relationships. When we didn’t run your radio schedule in the right dayparts – we never said sorry, that’s too bad. We offered make-good spots. When we ran the wrong ad copy, we never said – oh, how […]
The Day My Posts Got Monitored
About a week ago this little blue message appeared in the sidebar in one of my LinkedIn groups. I won’t write the exact words that spewed from my lips – that might cause this post to get flagged too, but you get the gist. I checked my other LinkedIn groups. The same horrifying little blue […]
How YOU Fascinate
I became a fan of Sally Hogshead in 2011 after reading her book, Fascinate – the 7 Triggers to Fascination and Captivation. The premise of her work is that in an overcrowded, 24/7 world our ability to fascinate translates into our ability to influence – whether we are talking about our products or our personal brand. […]
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