It’s that time of the year. My calendar is full of events and conferences to attend before I go hibernating in January. A friend who is taking some time off to figure out what she wants to do with the rest of her life recently asked how I optimize my time at these events. It’s a fair […]
Why That Resume Won’t Get You The Job
Not once in my career did my resume get me a job. Not once. And I’ve landed some pretty good jobs. That’s not to say I didn’t have a resume. I did and I still do. They’re necessary and it’s always a good idea to keep it updated and ready to go for the recruiter […]
What Your Digital Breadcrumb Trail Says About You
It’s happening every day. Whether it’s your personal brand or your business brand you’re leaving a trail of digital breadcrumbs that are making statements about who you are – or who you’re not. Each contributes to the story those of us on the other end are creating about you. Most of us give it little […]
Why Bragging Is Good For Your Personal Brand
I keep a variety of topics I’m interested in on Google Alerts. It’s a great way to curate content to share on social media and to read articles I might otherwise never have found. Sometimes what comes up is garbage, other times pearls. Sometimes the result is the impetus for a blog, like what I […]
Why I’ve Moved To Fancier Digs
I wrote my first blog on November 18, 2008. It was a significant day in several respects. For starters it was my birthday. But even more importantly it was my statement to the Universe that things were really about to change in my life. I was no longer a writer who wrote in secret. […]
6 Big Misconceptions People Have About Personal Branding Online
Over lunch last week I was talking about a recent in-house corporate workshop I had done on personal branding online. As I looked up from my chicken salad, I could see the surprise on my friend’s face. He didn’t get it. He’s not entirely convinced that there is a need for paying attention to how […]
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