A few weeks ago before I sent out my Sunday newsletter, I did what I always do before scheduling it in the queue. I followed one of the cardinal rules of email best practices. I checked all the links to make sure they were working. At least that’s what I thought I did. Shortly […]
How To Get Me To Unsubscribe From Your Email List
My inbox is on overload. Mixed among the really important stuff like emails from clients and potential new business you’ll find alot of newsletters. Some of this I’ve chosen to subscribe to. But there’s also a lot that I never opted in for. Some are from people who profess to know who I am and […]
What Your Digital Breadcrumb Trail Says About You
It’s happening every day. Whether it’s your personal brand or your business brand you’re leaving a trail of digital breadcrumbs that are making statements about who you are – or who you’re not. Each contributes to the story those of us on the other end are creating about you. Most of us give it little […]
What Your Email Habits May Be Saying About You
I write a lot of emails. Every day. Sometimes they are to complete strangers I’d like to do business with. Sometimes they are to people I know really well. Sometimes people I know not so well. Sometimes I am responding to a reader of my blog or someone who wrote me a note just to […]
