I give good advice. Really good advice. About a number of things. Marketing. Reinventing. Personal Branding. Selling. People pay me for my advice. But here’s the thing – sometimes I’m so busy doling out that advice that I forget to look in the mirror. That’s right. I don’t always listen to me. Sometimes […]
Why It’s Not Okay To Blame The Intern For Social Media Mishaps
Donald Trump blamed an intern for a Twitter blunder – again. It’s not the first time he’s done that and he’s not the first person who has pointed their finger at an intern for a social media mishap. The only thing unusual about this instance is that he actually apologized. People like to blame […]
8 Tips To Optimize Your Next Networking Event
It’s that time of the year. My calendar is full of events and conferences to attend before I go hibernating in January. A friend who is taking some time off to figure out what she wants to do with the rest of her life recently asked how I optimize my time at these events. It’s a fair […]
How I Built My Network
I was raised by people who liked to talk to strangers. The combination of their Greek ancestry and the fact they were both born and raised in the boroughs at a time when neighborhoods in New York City were truly small towns developed in both of them an ability to strike up a conversation with […]
Why It’s Still Important To Do Your Homework
Once upon a time I was a shy kid who liked doing her homework. It was never something I was forced to do. I took great pride in it – at times driving my mother a bit crazy in my quest for perfectionism, relentless as I double and triple checked my work for mistakes. That fondness […]
What Your Digital Breadcrumb Trail Says About You
It’s happening every day. Whether it’s your personal brand or your business brand you’re leaving a trail of digital breadcrumbs that are making statements about who you are – or who you’re not. Each contributes to the story those of us on the other end are creating about you. Most of us give it little […]
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