Personal Branding is not a new concept. We used to call it building a good reputation and being clear on the direction you wanted your career to go. Then the age of digital dawned and personal branding was taken to a whole new level. It’s no longer just about the real life version of […]
The Latest Trend In Mobile Marketing?
I get ideas. I let them percolate. I threaten that one day soon I will put the idea into action. Sometimes I talk about them for a while. Sometimes the while is so long that people stop listening. That’s sort of the road that let me to launching YOUR DIGITAL YOU. It’s also the road that […]
Why I’m Starting This Before I’m Ready
The first time it was suggested to start before you’re ready a door opened for me. Four little words in Do The Work, a brilliant book by Steve Pressfield and everything changed. I had been given permission to do. Without worrying that every little detail was perfect. To think and rethink, but not so much that […]
The Top Ten Signs You’re Digitally Savvy
The latest research is showing we are spending half our waking hours consuming media, the growth coming from social media and mobile applications. That is a staggering statistic! But just because we’re consuming it, doesn’t mean we’re savvy to its nuances or thinking much about the digital trail of breadcrumbs we’re leaving behind us. Which […]
Why Bragging Is Good For Your Personal Brand
I keep a variety of topics I’m interested in on Google Alerts. It’s a great way to curate content to share on social media and to read articles I might otherwise never have found. Sometimes what comes up is garbage, other times pearls. Sometimes the result is the impetus for a blog, like what I […]
The Ugly Truth About Our Attention Span
Our attention spans have shriveled to less than that of a goldfish. The research substantiates this at eight seconds. Twitter posts of 140 characters reinforce that our messages need to be tightly contained or we are on to the next thread in our mobile devices. TL;DR becomes the standard for too long, didn’t read, […]
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