In March of 2016 I got a private Facebook message from a former colleague. He suggested that posting anything about politics or religion on social media might not bode well for my business. The closest I’ve ever gotten to posting about religion is if I get my eggs dyed the perfect shade of red for Greek […]
My Marketing Predictions For 2016
I just googled ‘2016 predictions’. I got 185,000,000 results, 149,000,000 if I google ‘predictions for 2016.’ The results were everything from technology, business, politics, Oscars, winter weather, and of course digital marketing trends. We’re a culture that loves to predict. As if by predicting what will happen we have now gained control on what will […]
My Love-Hate Relationship With Social Media
I have a love hate relationship with social media. It’s true. Some days I hate it. That may sound strange coming from someone who encourages people to join social networks that make sense for them and develop a footprint that offers a clear picture of who they are. But it’s true. […]
Why It’s Not Okay To Blame The Intern For Social Media Mishaps
Donald Trump blamed an intern for a Twitter blunder – again. It’s not the first time he’s done that and he’s not the first person who has pointed their finger at an intern for a social media mishap. The only thing unusual about this instance is that he actually apologized. People like to blame […]
How A Ride-Sharing App Changed My Life
The unthinkable happened last Saturday night enroute to the Norwood. I took a taxi. The yellow cab variety. The kind I’ve taken my whole life and who as I have watched Uber lead the disruption of the industry and their business start to sag, I genuinely felt sorry for – at least until recently. I […]
The Latest Trend In Mobile Marketing?
I get ideas. I let them percolate. I threaten that one day soon I will put the idea into action. Sometimes I talk about them for a while. Sometimes the while is so long that people stop listening. That’s sort of the road that let me to launching YOUR DIGITAL YOU. It’s also the road that […]
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